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| Three Musicians (Picasso) |
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| Orange, Red, Yellow (Mark Rothko) |
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| The Scream (Edvard Munch) |
I must be really stupid for not getting it!
Three Musicians reminds me of a jigsaw puzzle gone haywire. Orange, Red, Yellow gives the impression that someone messed up on a wall painting job. The Scream is nightmare inducing. Dora Maar au Chat's face is horribly disfigured and reminds me of a horse. I don't find Mona Lisa attractive, nor do I find her smile enigmatic. She seems to mock us with a "what are you gaping at sucker?" look. Weeping Woman looks positively hideous. Call me a prude, but Le Rêve's eroticism puts me off. 15 Sunflowers is plain dull. Woman III resembles a WWF female wrestler.
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| Dora Maar au Chat (Picasso) |
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| Weeping Woman (Picasso) |
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| Mona Lisa (Da Vinci) |
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| Le Rêve (Picasso) |
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| Vase with 15 Sunflowers (Van Gogh) |
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| Woman III (Willem de Kooning) |
Unless you are really slow on the uptake, you would have gathered by now that I am completely baffled with this fascination for art. I see nothing appealing in all the above masterpieces. And though I am willing to admit that I could be in the minority here, I have a sneaking suspicion that nobody is actually into art. Expect a few exceptionally rich people who give the impression of being very cultured and evolved when compared to commoners like me who obviously cannot appreciate such beauty.
An article in The Guardian a few days ago was provocatively titled 'Bean-counters will never understand the transcendent value of art.' It stated that art was 'too important to be placed in the hands of those who seek reductionist explanations of their value.' If you thought that was pretentious, the writer quoted some philosophical dude called Herbert Marcuse: 'The power of art lies in its power to break the monopoly of established reality.' Seriously, what on earth are these condescending bores babbling about? The established reality is that art spells money. And that has got people's attention.
A recent piece in London’s Financial Times threw up some statistics when talking of art's growing popularity.
- Annual sales of art at Christie's, the auction house, were £3.92 billion in 2012, up 10% from 2011
- 19% of registered bidders were new clients
- The average number of registered bidders is up 53% compared to 10 years ago
- The Art & Finance Report 2013 estimated that assets in art investment funds rose 69% in 2012 to touch $1.62 billion worldwide, driven by Chinese demand for art investments
- In 2003, sales at Christie's Hong Kong totalled $98 million; by 2011 they were $836 million, showing a very enthusiastic Asian clientele.
Ah! I pity all the elite snobs. The air is no longer thin at the top.
Art is fast evolving into an asset class.
Art is fast evolving into an asset class.
Like any other investment, there are indices to track it. The Mei Moses Fine Art Index, Mei Moses World All Art Index, Blouin Art Sales Index, Art Market Research indices, and Artnet indices are some that come to mind. The Mei-Moses World All Art index climbed 22% in 2010 and 10.2% in 2011, but was down 3.3% in 2012.
Then there are art funds. London-based Fine Art Fund Group apparently controls the biggest chunk of the market, with more than $150 million of assets in 5 specialised funds that invest in old masters, impressionist, modern and contemporary art, each requiring a minimum $250,000 investment. It claimed an average annual internal rate of return of 20% on artworks sold so far. New art funds keep sprouting.
What's alluring as an investment is art's so-called “uncorrelated” status. As an asset class it is not correlated to movements in the equity, debt or property market. The New York Times reported that from 2003-2007, the fine-art market grew faster than subprime housing. Eleven of the 20 highest prices ever paid at auctions have occurred since 2008, when the global economy went into a tailspin.
Unlike any other investment, it would make sense to buy art if you have a genuine and true appreciation of it. I can imagine German billionaire Reinhold Würth enjoying the beautiful "Madonna with the Family of Mayor Meyer" being displayed in his home. So when he picked up Hans Holbein's art for $70 million, he would not mind holding on to it for at least 7 - 10 years (in some cases 15+ years) before he got a substantial appreciation, if he ever chose to sell. However much you love your stocks or funds, you won't put a list of that on the wall. Art is more that an investment, it is also a collection.
It is expensive. You pay jaw-dropping prices to own it and then spend more to insure it. You won't get a steady stream of income by way of dividends. It is a fairly illiquid investment where over half the market is apparently traded privately.
The money may be eye-popping, but there are numerous intangibles to be considered. Do you understand the artist's technique? Do you take pleasure in owning that painting? Are you buying it purely for snob value to signal erudition? Is the sole purpose to flaunt your newly amassed wealth? Are you willing to hold onto to it for years on end to get the appreciation you are after?
Unlike any other investment, it would make sense to buy art if you have a genuine and true appreciation of it. I can imagine German billionaire Reinhold Würth enjoying the beautiful "Madonna with the Family of Mayor Meyer" being displayed in his home. So when he picked up Hans Holbein's art for $70 million, he would not mind holding on to it for at least 7 - 10 years (in some cases 15+ years) before he got a substantial appreciation, if he ever chose to sell. However much you love your stocks or funds, you won't put a list of that on the wall. Art is more that an investment, it is also a collection.
It is expensive. You pay jaw-dropping prices to own it and then spend more to insure it. You won't get a steady stream of income by way of dividends. It is a fairly illiquid investment where over half the market is apparently traded privately.
The money may be eye-popping, but there are numerous intangibles to be considered. Do you understand the artist's technique? Do you take pleasure in owning that painting? Are you buying it purely for snob value to signal erudition? Is the sole purpose to flaunt your newly amassed wealth? Are you willing to hold onto to it for years on end to get the appreciation you are after?
Like every investment, it is not risk-free. What every art investor should know is that there is a difference between the commercial price of an artwork and its value. The price is determined by market conditions, size of the work, the medium on which it has been done, the artist, the rarity of the painting etc. The value is its perceived worth or a subjective opinion of the viewer and the demand. That is why at an auction, the actual price for which it is sold could be much higher than the reserve price estimated, simply due to competitive bidding which indicates demand for a product. And therein lies a big risk.
You may find the work of an artist ephemeral and sensuous and look down your nose at anyone who does not get it. Don't get too uppity about it. Because when you want to sell it and the art patrons brand it as mundane and innocuous, you may end up forcibly passing it to your reluctant heirs.
Adding art to your portfolio can be a lot trickier than hanging it on your wall. It is a buyer beware market.
You may find the work of an artist ephemeral and sensuous and look down your nose at anyone who does not get it. Don't get too uppity about it. Because when you want to sell it and the art patrons brand it as mundane and innocuous, you may end up forcibly passing it to your reluctant heirs.
Adding art to your portfolio can be a lot trickier than hanging it on your wall. It is a buyer beware market.



















